Viewpoints

On 18 November 2024, the EU Design Legislative Reform Package was published in the Official Journal of the European Union. The underlying...

In a pioneering collaboration, Prada and Axiom Space (Axiom) have unveiled the Axiom Extravehicular Mobility Unit (AxEMU) spacesuit,...

The United States District Court for the Western District of Texas has issued a landmark ruling which could set a precedent for the...

While there are plenty of examples of how AI is being used beneficially in multiple sectors, there is also no shortage of those who would...

With the kick-off of Euro 2024 just four weeks away, marketing campaigns will inevitably start to pick up pace in an attempt to ride the...

Almost 100 years after featuring in the 1928 film Steamboat Willie, Disney's US copyright in the early versions of Mickey and Minnie...

This week, A$AP Rocky has been named Creative Director of the partnership between Formula 1 and PUMA whereby the sport and lifestyle...

The emergence of non-fungible tokens (NFTs) and fan tokens in the world of professional sport has led to increased scrutiny on these...

Back in March 2018, Chanel accused luxury reseller What Goes Around Comes Around (WGACA) of attempting to deceive its consumers into...

The government’s efforts to keep pace with the rapid proliferation of artificial intelligence (AI) continued last week when the House of...

With the increasing popularity of “deepfakes” created by AI and the potential revenues from this new technology stream, it was only a...

With the rise of “dupes”, brands are having to come up with inventive ways to protect their designs and ultimately, their brand. Dupes...